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Movie Package: A Senior Design Students: Minimalist Movie Package by Makeda Yezalaleul (2019)

In my movie, my character is a first-generation American who leads a culturally divided life. As an Ethiopian, she spends time in church with her family and respects her elders. As an American teen, she parties with friends and lies to her parents. Eventually, she gets caught by her parents sneaking out to go to a party with alcohol. Unaware of her social life outside of the house, they are astounded by her actions and become very angry. Coming from conservative religious backgrounds, they couldn’t fathom why she chose to go behind their backs to do such a thing and looked at her as if she was unrecognizable. Filled with disappointment, they decide to send her on a trip to their home village in Ethiopia in hopes that she will better understand her culture and why they raised her in the way they did. While in Ethiopia, she learns more about her ethnic identity and her family’s roots. She is taught lessons of hard work, perseverance, and faith while spending time with distant relatives. In the end, she leaves Ethiopia with a strong sense of self-confidence and returns home with a deep admiration of her culture.

I created all of my movie items using Adobe Illustrator. For my color scheme, I decided to use warmer tones since the particular scene I depicted on my poster accompanied feelings of happiness, joy, and love. For my minimalist approach, I thought the simplest way to illustrate my main character in this scene was to create a silhouette of her body. I later decided to portray my character’s African ethnicity through her braided hairstyle. The font of the title on my poster is based on the Ethiopian script, Ge’ez. My package and ticket incorporate the same color scheme as my poster. I modeled my movie premiere ticket on an Ethiopian Airlines boarding pass since my character takes a flight to Ethiopia at the beginning of my story. For my package, I emphasized eyes since a central theme of my story was looking and appreciating, as opposed to subconscious blindness and dismissal. Related website
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